7 Figure Marketing and Sales Course
About This Course
This comprehensive course is designed for aspiring real estate agents and property sellers who want to sell consistently and build a high-income career. You’ll learn the foundations of selling, essential industry knowledge, effective marketing strategies, client management, and advanced techniques for lead generation and closing deals.
Step-by-step modules cover everything from understanding real estate globally, developing the right mindset, mastering sales calls, handling objections, and leveraging social media, branding, and video marketing. Practical exercises, real-world examples, and proven strategies help you build skills that lead to consistent sales and loyal clients.
By the end of the course, you’ll confidently generate quality leads, close deals effectively, and establish a trusted, profitable presence in the real estate market.
Learning Objectives
Understand the real estate sales process from lead generation to closing
Develop the right mindset and habits for consistent, high-value sales
Identify and attract quality leads using proven online and offline strategies
Apply effective marketing formulas to generate consistent enquiries
Qualify prospects correctly and build long-term client loyalty
Handle objections confidently and close deals using psychological triggers
Use branding, social media, and video content to build trust and authority
Conduct effective sales calls, follow-ups, and inspections professionally
Sell successfully to local and diaspora clients
Requirements
- Basic understanding of real estate is helpful but not required
- Access to a computer or mobile device with internet connection
- Willingness to learn, practise, and apply sales techniques
- Commitment to completing practical exercises and assignments
- No prior sales or marketing experience required
Target Audience
- Beginner and aspiring real estate agents
- Realtors and property marketers seeking consistent sales
- Property consultants and brokerage teams
- Real estate entrepreneurs and developers involved in sales
- Digital marketers working in the real estate sector
- Professionals looking to build a strong personal brand in real estate
- Anyone interested in mastering real estate marketing and sales
Curriculum
19 Lessons3h 30m
Understanding Real Estate
Summary and Objectives:
1. Introduction to real estate globally
2. Types of real estate
3. The Reality of selling real estate
4. Why you must learn how to sell real estate
Course Preview1:51
Part 116:15
The Foundations of Selling Consistently
Summary and Objectives:
1. The Foundational elements of selling consistently.
2. Types of Limiting beliefs within the real estate sector
3. Types of Mindset needed to sell real estate consistently
The body of knowledge required to succeed in real estate
Summary and Objectives:
1. Key Elements of knowledge need to sell real estate
2. General Knowledge
3. Knowledge of real estate
4. Knowledge of digital dominance
5. Knowledge of basic property law
Effective marketing for consistent quality leads
Summary and Objective:
1. The 10 elements of effective marketing in real estate
2. Formula for effective real estate marketing
3. Top rules for effective real estate marketing
4. The I.E formula for consistent sales
5. Marketing activities for effective lead generation
6. The wrong way to market real estate
The pathway to sales and building clients loyalty
Summary and Objective:
1. The five levels of making a sale
2. Types of lead categorization for effective qualification
3. Tips on qualifying clients
4. The loyalty pyramid
Touch Points
Summary and Objective:
1. Understanding touch points
2. Use of demography and psychography to be able to close
3. Why some sales people struggle
4. The 11 touch points that make deals close faster
How to consistently generate quality leads
Summary and Objectives:
1. 8 sure ways to get leads
2. Offline and Online
3. 20 sources and strategies of generating leads online
Branding and public relations
Summary and objectives:
1. Understanding the role of branding and public relations in building a successful rela estate career
2. What is branding and public relations
3. A case study of branding through the eyes of global brand
4. How to build a trusted, sustainable and successful real estate brand
5. The 7 Cs
Social media tools and setup for consistent sales
Summary and Objectives:
1. 3 tools used by top selling realtors to dominate and sell real estate consistently
2. The 6 Cs and 1 A for building social media for result5 types of post every realtor must make consistently
3. Platforms and Apps, google, youtube, instagram etc
Closing
Summary and Objectives:
1. The real estate sales process
2. Factors that determine a successful closing
3. The 90/10 rule of closing
4. Psychological triggers of closing
5. A - Z of closing
Follow Up
Summary and Objectives:
1. The realities of follow up
2. Types of follow up
3. Principles of follow up
4. Indirect follow up
Inspection
Summary and Objectives:
1. What is inspection
2. What to do before an inspection
3. What to do during an inspection
4. What to do after an inspection
Objections and how to handle them
Summary and Objectives:
1. The formula for dealing with objections
2. The 20 types of objections
3. Objections in general
Sales calls
Summary and Objectives:
1. 3 important types of sales calls
2. Cold calls
3. Warm calls
4. The structure for making sales call the right way
Videos
Summary and Objectives:
1. How to create videos that can help you close deals
2. Video as a major tool to create trust
3. Strategies that can help you to create the right video
How to sell to Africans in diaspora
Summary and Objectives:
1.
Your Instructors
admin
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