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Becoming a Real Estate Professional Course
About This Course
Becoming a Real Estate Professional is a foundational/introductory course designed to guide aspiring real estate professionals on how to begin their careers the right way. It serves as a launchpad that reveals the secrets of standing out, attracting quality leads, becoming a consistent closer, and avoiding common legal mistakes in real estate transactions.
Requirements
• Basic understanding of real estate is helpful but not required
• Access to a computer or mobile device with internet connection
• Willingness to learn, practise, and apply sales techniques
• Commitment to completing practical exercises and assignments
• No prior sales or marketing experience required
Target Audience
- • Beginner and aspiring real estate agents
- • Realtors and property marketers seeking consistent sales
- • Property consultants and brokerage teams
- • Real estate entrepreneurs and developers involved in sales
- • Digital marketers working in the real estate sector
- • Professionals looking to build a strong personal brand in real estate
- • Anyone interested in mastering real estate marketing and sales
Curriculum
7 Lessons1h 30m
Introduction to Real Estate
Summary and Objective:
Understanding Real Estate
The knowledge you need to succeed in real estate
Real estate as a product
Real estate as a vehicle
Parties to real estate transactions.
Introduction to Real Estate21:33
Who Is a Real Estate Professional?
Summary and Objectives:
Define the word professional
Professionalism as it relates to real estate
Duty of care in real estate.
The Foundation of Success in real estate
Summary and Objectives:
What is foundation?
What is success?
Vision
Mind-set
Effective Marketing for consistent quality leads as a professional
Summary and Objectives:
Marketing as a professional
Elements of effective marketing
KLTN
Strategies for Generating Quality Leads
Summary and Objectives:
What are quality leads
How to generate quality leads
Sources of generating Quality leads
How to create videos
Touchpoints
Summary and Objectives:
What is touchpoints
How to sell faster
The 90/10 rule
Psychography, Demography and Geography
Importance of touchpoints
12 Touchpoints
Common legal mistakes to avoid in real estate as a professional
Summary and Objectives:
Legal mistakes
Ignorance of property law
Difference between land as a status and land as a title document.
Title document
Land Title
Types of title documents